kolley_kibber, 8. February 2007, 00:38
The Horrors 'Gloves'

Dir: Daniel Wolfe
QT
Link now dead
There's a shitty, shitty youtube link;
www.youtube.com
or a clip;
www.partizan.com
         
Put your arm up if you think the horrors are a shit band???...I am sooo bored with the horrors...they are rubbish...I wish they were actually vampires and would do something cool on stage- like eat there hipster indie fans...
         
This doesnt piss me off as much as Mika.
         
usually the horrors give me the hives, but this was pretty perfect.
         
Agree with Progosk, this is excellent.
         
Anything to actually say about the video warhero???

This is a fantastic video and is far, far better than Daniel's last for them in my opinion. It's a proper pop video but (well done to the label here) is dark, fast and has just enough nasty. It presents the band in a TV-friendly (!?) way. I'll wager the last vid never made it onto the box much, but this will be everywhere with a little luck.

Anyone know who lensed the video and how much they had to play with budget-wise? Also, where is that location????
         
I don't know for sure, but I've heard that the location is Daniel Wolfe's home.

The cameraman for this was the very talented Tom Townend.
         
download any track by 'jonathan richman and the modern lovers' for a MUCH better punk sound. I have to disagree with prog and kreeg. STYLE STYLE STYLE............no content. You are right though in that its a great marketing tool, which is what a promo is, and it looks nice...........i am very surprised some of toms other vids for say damien rice, artic monkeys, kasabian didnt get this cinematographic recognition. A little too try hard with all the step printing malarkey etc. Again if you hate the music then the first battle is lost and its hard to become involved with the images. But the reverse can happen. I hate razorlite, think all their promos and most of their songs are average.........but when i saw the way john hillicoat handled the 'america' single, i was left gobsmacked. Something about it gelled 100% and i now love the song and video...........and if i heard the 'perfect circle' single on the radio i would turn it right off but mr fincher draws you in and does a great job of visual/audio assosiation.
THE HORRORS are a flash in a greasy small non sticky-proof frying pan that has been scrubbed too hard with a brillo pad made of led.
         
The location was The Crossness Engines Trust, Belvedere Road, Erith SE2 9AQ, LONDON

It's a derelict Victorian sewage pumping station that's undergoing restoration.

Budget was low (approx £12k UKP) iirc.

The grade was by Simon Bourne @ VTR
         
wow, where you there?
         
Fucking Ace. Still Prefer Count in Fives though.
         
£12K?!! - That's insane! I don't see how that's possible in London on film. Can anyone corroborate that? Great video, great performance.
         
fits the track, which is a good thing, although i'm a fan of neither.
         
Thanks Kolley- perfect info!
I love the location! must get in there soon...

Hey Jason, yeah it's possible... it's just not as much of a fun day as you'd hope for! Plain hard work.
We shot Sunshine Underground recently for 10k videos.antville.org and this was more art department heavy than this and a little more concepty (!?).
I've got to presume that extras were mates of the band or fans. The location looks like it didn't need an awful lot of dressing. Money presumably went on location, lighting and styling. Although I don't suppose anyone made any great profit margin, but then who does these days?
         
oh if only sgf jason knew the realities of what you CAN do if you put your mind to it.
         
Spoken like a director. "hey buddy, you can gaff my video for free if you put your mind to it!!". Considering the production quality of this video and how much of a challenge it is to shoot in London (sorry lads) I have to say this is quite a feat at £12K. Again - great video.
         
I don't know the Horrors. I do know Jojo well enough. Anyhow, the horrors seem like a fine band to me and this video is really, really really good. Thats three reallys. I would put more but it would be redundant.
Super good.
         
awesome. it kind of has the vibe of the opening scene to 'the hunger,' even though it's completely different. and for the record 'putting your mind to it' doesn't buy you film, telecine time, location, extras, crew or pay your rent. can anyone confirm if this is actually film though? looks a bit like affected HD to me. beautiful nonetheless.
         
"affected HD"

It's Super16mm cropped to 1:2.35
tinyurl.com
         
Is that Kodak Vision Express? ;-)

I think it's pretty hard to say what something's shot on when it's been compressed to within an inch of its life. Don't get me wrong, it was a well compressed QT, but lossless PAL it is not.

Obviously you can make a vid like this on £12k. Lots depends on the size of the production company. If you do lots of commercial work you can afford a bit of a 'lost leader' now and then. Plus you can pull more favours... Partizan's a big company. A small prod comp might have to work much harder to pull off the same kind of quality on such a small budget, but either which way, it is do-able.

The issue is that if the bar is consistently raised too high on a low budget, then the MV industry will only be able to exist as an offshoot of the commercials industry.

Horrors - It's a v. nice looking performance piece, but it didn't rock my world.
         
so, its possible to produce something fitting the cliche of a pop video for not much money. interesting. very good postproduction work. perfect editing. would like to know what daniel has done so far and what on next...
         
I have to admit: I just love this band. I saw them yesterday here in Austin, Texas during SxSW and they blew away every other band playing the festival.
         
kolley: mov