Fourth of July, Irish jigs on St. Patrick's Day, well, you get the idea. This year, 2014, Easter Sunday falls on April 20th. April 20th or 4/20 has for the last few years been declared the (unofficial) Official Holiday of the Cannabis Culture. In other words, it’s a day to celebrate the wonderful world of Marijuana and like any other holiday it's developing its own traditions and music. 

The Los Angeles rock band, The Tooners, performed a live multimedia stage show at the historic Hayworth Theater on Wilshire Blvd. called "Rock & Roll Rehab". It was about sex, drugs and rock and roll. One song written for the “drugs” part of the show was a catchy little number titled “I’m High”. Now Unsigned Records Multimedia (the producers of the Rock & Roll Rehab Show) is introducing the song “I’m High” this Easter Sunday the 20th of April as the Official Song of Four-Twenty. Not only is this year unique in that April 20th is also Easter Sunday but 2014 is the first year in the past eighty years that marijuana is legal in the United States, at least in two of them (you know who you are). "I'm High" is being released as a special promotional single to AAA, College, Rock and Alternative radio stations in Colorado and Washington and in select 4/20 friendly cities across America. A special edition "I'm High On Four-Twenty" T-shirt is also available on the Rock & Roll Rehab website (www.rocknrollrehab.com).