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OK Go - White Knuckles (Dir. Trish Sie and OK Go)

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rgallagher, September 20, 2010 5:51:34 PM CEST

absolutely fantastic.

everyone looks completely tired and monitor dependent. i wonder what take this is.

luk, September 20, 2010 6:37:52 PM CEST

animals allways works. Music still sucks.
Typical OK Go Video. And thats okay. I don't want to be a hater. I don't care much about the band and the videos. Its okay.

0ptical, September 20, 2010 8:32:43 PM CEST

The 'gimme five' at 2:30 makes the video.

budget, September 20, 2010 8:38:40 PM CEST

If anyone here has worked with animals before, you'll know that the level of difficulty here is UNBELIEVABLE.

And do we really need to have a "I don't care much for the band or their music" comment every time an OkGo video gets posted here? Why is that necessary? Really, I want to know.

piore, September 20, 2010 9:36:44 PM CEST

it completely baffles me how this band can consecutively make videos that are better than 95% of all "professionally" made videos today and yesterday.
yeah they're no real cinematic qualities, it is just gimmicks that are carried out, but in terms of stuff for internet age that is catchy, viral, etc. these guys are ahead of us in that game.
my hats off to their creativity and gumption.

budget, September 20, 2010 9:48:07 PM CEST

plore, to be clear, these are definitely "professionally made" too.

And I think OkGo are in a unique position. As a band, they've carved a niche with these kind of videos. Their audience expects/demands it.

Most other bands wouldn't be as well served by these gimmick videos. Their audiences demand other things from them visually (Does Nicki Minaj need a video like this? 30 Seconds to Mars? The XX?). What makes these videos so great is how well they tie in with OkGo's brand. Lots of other bands could try these ideas but it wouldn't feel right.

my name is legion, September 20, 2010 10:05:41 PM CEST

i wont bother to watch this

aspedis3000, September 20, 2010 10:18:43 PM CEST

The goat at 2:50 LOL

pancho, September 20, 2010 11:44:20 PM CEST

technically difficult, this wasn't as visually stimulating as their other videos, plus the gimmick > performance = distracting

orpheus, September 20, 2010 11:59:11 PM CEST


luk, September 21, 2010 2:05:04 AM CEST

Making Of (text):
"By the end, we had filmed for three and a half days and 124 takes"

panopticon, September 21, 2010 4:54:45 AM CEST

@budget... seriously, somehow they keep upping the ante difficulty-wise and still making amusing, often amazing, videos. I wouldn't put this in the same league as the Rube Goldberg video, but it's pretty fucking good. Let's stop and reflect how this band can manage to make videos so memorable that they can easily be referred to as "the treadmill video" or the "Rube Goldberg video" or now the "dog video." Pretty amazing for a band to be able to get that kind of recognition of out music videos these days.

antdude, September 21, 2010 7:19:24 AM CEST

Nice. :)

zoolamber, September 21, 2010 9:18:35 AM CEST

anyone who has ever tried to direct anything knows how this is an amazing performance.


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