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Feist - 1234 (Dir. Patrick Daughters)

New video for the song "1234" off Feist's upcoming album The Reminder, available April 23 in Europe and May 1 in Canada/USA. (Preorder.)

MOV here. MPG here (31.5MB).

vs, April 12, 2007 at 8:55:35 PM CEST


spit, April 12, 2007 at 9:16:22 PM CEST


antneon, April 12, 2007 at 9:40:35 PM CEST

Great. It reminds me of Bjork's "It's Oh So Quiet" and the popular OK,Go! dance vids. That's not a bad thing. Leslie Feist has so much personality that not doing a video like this would just would just be wrong.

nu_shuz, April 12, 2007 at 10:01:19 PM CEST

this is beautiful _ i reckon that often the sign of a truly great video is an idea that could've been atrocious in someone else's hands, and this is one of those. what could have been really nauseating comes off as utterly charming, feist's performance and patrick's choice of non-proffessional dancers seems to be the key here. a likeable looseness to it all. those camera moves must have been a bitch.

brilliant, brilliant stuff.

progosk, April 12, 2007 at 10:23:27 PM CEST

utterly totally delicious. that is all.

gary st. barry, April 12, 2007 at 10:36:32 PM CEST

llovers of this should also check out kinga burza's good vid for tilly and the wall... similar sortof thing but on a less ambitious scale.

30f, April 12, 2007 at 10:54:26 PM CEST

This is great. Masterful. A one-take clip where the "one-take-ness" adds to the feel of the piece rather than coming across like a gag.

familiar, April 12, 2007 at 11:14:16 PM CEST

That was undeniably cute.

kureman2, April 12, 2007 at 11:14:56 PM CEST

I stand by my word that Patrick has watched too many Gondry And Jonze stuff. I love the fucking guy, but if you people aren't seeing the influences after this video then you've lost your fucking mind. It was fun, simple, and it fit just right, but it may have made a better gap commercial. I still anticipate his next video though. So he must be doing something right.

familiar, April 12, 2007 at 11:21:38 PM CEST

Not GAP -- American Apparel commercial. Still, well-executed.

antiville, April 12, 2007 at 11:29:05 PM CEST

Kureman, you took the words right outta my mouth. First thing i thought was GAP. But this is so much more intricate and sensitive to the track. Cam moves are superb, cheography devine.

I would just love, love, LOVE to have seen them drop Feist at the end though... would've made the video complete and me smile for days

marsheen, April 12, 2007 at 11:33:39 PM CEST

One of my favourite artisits and my current favourite music video director. It's a match made in heaven. Both Feist and Daughters create simple, beautiful and magical work.

captainmarc22, April 12, 2007 at 11:36:16 PM CEST

Patrick Daughters must be stopped. When is he gonna make a feature and let someone else become the best?

hiconcept, April 12, 2007 at 11:46:36 PM CEST

Another win for Patrick, and a huge win for Feist.

I think they did this and "My Moon My Man" concurrently, and it's dance themed too...who's got a hot link on that?

kevathens, April 13, 2007 at 12:25:17 AM CEST

Great! I still like Mushaboom better, though, because it's more reality/narrative-based. I also would have liked it if Feist hadn't lip synched. Still, it's lovely. (And, um, masterful? Really?)

obtusity, April 13, 2007 at 1:22:15 AM CEST

very cool.

sod_off, April 13, 2007 at 1:31:04 AM CEST

I like how they almost drop her at the end.

notthatnima, April 13, 2007 at 2:59:49 AM CEST

Perfect, from the concept to the choreography to the engery, right down to the colour scheme and that sequined outfit she is wearing. Truly amazing.

lusk81, April 13, 2007 at 5:16:29 AM CEST


buenosonic, April 13, 2007 at 11:21:32 AM CEST

kureman, let's take as a fact that spike and gondry have influenced our generation forever, we can't help it. no one creates anything new, it's just old things done in new ways.

admirer from afar, April 13, 2007 at 11:58:02 AM CEST

Brilliant. Uplifting. Momentarily makes me believe that as a man it is okay to like kittens and too many pillows. If I was a man of course.

nu_shuz, April 13, 2007 at 12:23:33 PM CEST

godDAMNIT... i can't get that american apparel commercial thing out of my head and suddenly it all seems dreadful. all those smiley people and hooded tops! fucking hell!

familiar, April 13, 2007 at 6:26:19 PM CEST

Some non-Antville discussion about the video can be found here.

julianj13, April 13, 2007 at 6:43:17 PM CEST

I am curious what a treatment for this video looks like.

toddyokoh, April 13, 2007 at 7:20:53 PM CEST

The first thing I thought was American Apparel and it nearly ruined the whole thing for me. Nearly. Jonze and Gondry, yes. Also reminds me of those flat screen commercials with the paint explosions and bouncing balls. Perfectly shot and well executed.
I think from a purely intellectual standpoint I am sick of multicolored choreographed joy. This will be a perfect capper, lets move on. From a wake up on the wrong side of the bed stand point, this video puts me in a better mood.

Until I remember that first whiff of American Apparel again.

familiar, April 13, 2007 at 7:23:38 PM CEST

AA as in the style of clothing that is being worn (GAP as in the way that clothing is being shown off). I think it's more a knee-jerk reaction to the obvious hipster-couture here -- but it works for the audience.

toddyokoh, April 13, 2007 at 7:30:18 PM CEST

"Undeniably cute" is the best description I have read about this thing.

It is undeniably cute.

hassinator, April 13, 2007 at 7:42:05 PM CEST

killer song, killer artist, killer video

i love it when a plan comes together!


zakiii, April 13, 2007 at 11:07:11 PM CEST

god that was great

progosk, April 13, 2007 at 11:40:57 PM CEST

seems to me what this ref's (besides oh so quiet and a touch of renfors) is gondry's own GAP commercials (which ref let forever be). of course all of the above ref busby berkeley. ref ref ref.

i'll just side with nima: blue sequined bodysuit - seriously inspired choice. choreography - magic. (whose?)

oh, and: one-take? and the (dis)appearing?

kevathens, April 14, 2007 at 1:13:48 AM CEST

Follow the bouncing ref, then put the GAP commercials on a g.d. DVD someday! Here's a rough audio cut of Kids.

kayser_sauze, April 14, 2007 at 1:42:45 AM CEST

ref ref ref. Ask Derrida. Différance.

progosk, April 14, 2007 at 1:45:13 AM CEST


abbietoeknee, April 14, 2007 at 6:34:18 AM CEST


notthatnima, April 14, 2007 at 12:48:19 PM CEST

I said colors because in my other comment because without these colors the people would get lost in the overhead shots. The colours just happen to be what's in right now, I think that's where all this AA reference is coming from. I really can't understand why everyone is going on about it.

kevathens, April 14, 2007 at 1:32:04 PM CEST


terri, April 14, 2007 at 5:56:45 PM CEST

Thought it was really wonderful. I enjoyed just about every part of it: the colors, the bodysuit, the choreography, the camera work, and the ending. It was a very ambitious video that was executed well.

kevathens, April 14, 2007 at 6:48:04 PM CEST

"1 2 3 4" in the NYTimes - hope we get to see this on TV sometime.

progosk, April 14, 2007 at 11:32:49 PM CEST

nyt q&a. check the vocab on this girl...

progosk, April 15, 2007 at 12:16:04 AM CEST

choreography: noémie lafrance.

kayser_sauze, April 15, 2007 at 1:08:05 AM CEST

casting call Eye Weekly article on the video shoot Regarding feature film: Voyeur

b-will, April 15, 2007 at 2:59:35 AM CEST

i really liked this, but i thought it could have been pushed a little bit more.

tash_curly, April 15, 2007 at 12:32:30 PM CEST

AMAZING - CUTTING EDGE! Really suits the track! Well done, this brought joy to a lot of directors i know including me.

chatters, April 16, 2007 at 2:29:56 AM CEST

this is literally the best thing ive seen in ages. i love everything about it. amazing.

ali_taylor, April 16, 2007 at 7:32:07 PM CEST

Also too too good. Sooo joyful! Chatters I feel like I'm following you around the internet...I'm not doing it on purpose, honest!

kevathens, June 5, 2007 at 2:00:02 PM CEST

1234 is now on VH1, and it's better on TV! Online vid makes me go (>_<)

toddyokoh, June 5, 2007 at 4:04:09 PM CEST

It has now lost all American Apparel vibes for me. I don't even see that anymore. Huh. I am still more taken with My Moon Man tho.

progosk, September 10, 2007 at 2:02:59 AM CEST


lusk81, September 10, 2007 at 6:04:39 PM CEST


progosk, September 24, 2007 at 12:22:08 AM CEST

making of.

kayser_sauze, September 24, 2007 at 2:59:10 PM CEST

making of flv

progosk, November 14, 2007 at 4:16:42 PM CET

brilliant ipod/1234 send-up.

previous versions: 1 2 3 4 Aranard version 1 2 3 4 Ballard version 1 2 3 4 Sims version oh, and 1 2 3 4 Goldfish version

progosk, July 17, 2008 at 12:25:37 AM CEST

awesomest. version. possible. (which even outclasses this.)


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